CCPA

The California Consumer Protection Act (CCPA) passed in 2019 and came into effect on January 1, 2020. This law allows consumers to have part of the information that businesses, service providers, and third parties collect on them erased, including people’s names and addresses if they purchased any products or services online. in the country since California CCPA passed.  

Design Elements

Further, consumers can ask these businesses not to sell their personal information to a third party who is a “business,” “service provider,” or a “third-party” doing business in the state of California and collecting data.

CCPA - You have the right
to access your own data.

As per the California Consumer Privacy Act (CCPA), all companies in California with annual revenue of $25 million or more and that buy, sell, or have received information for at least 50,000 Californians over the past year as well as deriving 50% of their revenue from customer data must disclose what information they hold about customers and how that information is used.

In addition, consumers should be given a "Right to request" for contextualized customer data. This means that users should ask for an explanation of why/how/who the company is using specific data about them - for example: Why you want my purchase history- How you are going to use my communication records-Who you will be selling my contact details to?

As per the California Consumer Privacy Act (CCPA), all companies in California with annual revenue of $25 million or more and that buy, sell, or have received information for at least 50,000 Californians over the past year as well as deriving 50% of their revenue from customer data must disclose what information they hold about customers and how that information is used.

In addition, consumers should be given a "Right to request" for contextualized customer data. This means that users should ask for an explanation of why/how/who the company is using specific data about them - for example: Why you want my purchase history- How you are going to use my communication records-Who you will be selling my contact details to?

What Rights Do You Have?

If you are in California, you can request your business to disclose some information about you and exactly how it handles your data. Specifically: 

  • Categories and specific pieces of your personal information collected by the business.  
  • The commercial purpose for buying or collecting your personal information.  
  • Third parties a business shares your personal information with.  

Additionally, you can request any particular data related to yourself be deleted, subject to certain exceptions.  

Alternatively, you can opt out of having any personal information bought or sold by the business. Businesses must provide an accessible way of doing this within 45 days of receiving a request and they must keep their word, just like they would if they agreed not to sell a product. 

Adzapier, Company Logo