The Definitive Guide to CMP Consent Management 2023 

The Definitive Guide- CMP Consent Management

Organizations now have a legal responsibility to protect their consumers’ personal information and practice safe data management in light of the proliferation of data privacy laws worldwide, such as the General Data Protection Regulation (GDPR), California Consumer Protection Act (CCPA), and others.   According to UNCTAD, 71% of countries globally had enacted data privacy laws as […]

Consent Management Platform: Building Profitable Business in 2023

Consent Management Platform

Cookies are a big part of the internet. They help businesses to know how a user engages with their content on the website and helps marketer and advertisers to devise a strategy for conversion. But due to privacy laws, cookies can’t be loaded onto the user’s browser without their due consent. That’s why you need […]

Cookie Consent: What’s Changed in 2023?

Cookie Consent Whats Changed in 2023

Have you ever wondered how you are repeatedly shown the same advertisement across a different website you visit daily?   How does the internet know what you search for on Google and put a similar ad when watching a video on YouTube?   How do you get non-stop e-mails and push notifications from spammy companies you don’t […]

FACT CHECK: How to Manage Consent Preferences Under CPRA 

Fact Check

The California Personal Rights Act (CPRA) is in effect. If you run a business, you probably already know this. But wait! What is the CPRA? Why does my business have to comply with that? If you thought your business was exempt, it might be time to reevaluate. Some exemptions will no longer be in effect as […]

Consent Management Platforms: What They Are and Why You Need Them 

Consent Management Platforms What they are and why you need them 1

The business world you work in has changed dramatically over the past decade.  The digital age has come with massive shifts in how businesses interact with their clients, and because almost everything we do nowadays has been taken online, the importance and value of consumer data sets, as well as having Consent Management Platforms, has […]

Child Privacy Rights and Online Consent Management Under CPRA: Your Responsibilities

Child Privacy Rights and Online Consent Management Under CPRA

In the United States, California is widely known to have some of the strictest data privacy laws for online consumers. The California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) are the two that just about every business knows they need to comply with. If you aren’t familiar with online consent management, […]

Cookie Consent Management Required for All Websites 

Cookie Consent Management Required for All Websites

Website cookies are tiny text files that websites place on your devices while you browse. They store a wealth of data that can potentially identify users, even without end-user consent, perhaps explaining why some authorities have waged war against them.  Of all the websites that use cookies, 76.8% use non-secure cookies. That means users’ data […]

Californians Stingy on Data – DataGrail Report

Californians Stingy on Data - DataGrail Report

If you have been following the news, you probably know that consumer privacy is a hot topic. The California Consumer Privacy Act (CCPA) was passed in June of 2018 and has seen a lot of attention. New DataGrail report shows California consumers won’t let their data fall into the hands of advertisers, and a few […]