Manage Cookie Consent Regulations Like a Pro
The Definitive Guide to CMP Consent Management 2023Â
Organizations now have a legal responsibility to protect their consumers’ personal information and practice safe data management in light of the proliferation of data privacy laws worldwide, such as the General Data Protection Regulation (GDPR), California Consumer Protection Act (CCPA), and others. According to UNCTAD, 71% of countries globally had enacted data privacy laws as […]
Cookie consent: A marketers guide to thrive in 2023
“The world’s most valuable resource is no longer oil, but data.” This was the title of an article by the British media mammoth, “The Economist.” This article talks about how data has, over time, surpassed oil in value and how Google, Facebook, Apple, Amazon, and Microsoft have been the most profitable private firms in the […]
2023: Time to Review Your Cookie Management PolicyÂ
Cookie Consent: What’s Changed in 2023?
Have you ever wondered how you are repeatedly shown the same advertisement across a different website you visit daily?  How does the internet know what you search for on Google and put a similar ad when watching a video on YouTube?  How do you get non-stop e-mails and push notifications from spammy companies you don’t […]
What Is Cookie Consent Banner for GDPR Compliance and Why Do You Need One?Â
Cookie consent banners are important to help you comply with the General Data Protection Regulation. The GDPR requires you to get explicit cookie consent from your website visitors before you can store any cookies on their devices. Cookie consent banners are the simplest way to display this notice in a way that’s easy for your […]
Cookie Consent 101
What GDPR Non-Compliance Could Mean for Your BusinessÂ
What is GDPR? It’s the General Data Privacy Rights. It protects European consumers from personal data exploitation. That means users of a website or anyone using personally identifying information can see where it’s being used, and by whom. As a business owner, you probably already know this. Even if your business is based in another […]
Cookie Consent Management Required for All WebsitesÂ
Website cookies are tiny text files that websites place on your devices while you browse. They store a wealth of data that can potentially identify users, even without end-user consent, perhaps explaining why some authorities have waged war against them. Of all the websites that use cookies, 76.8% use non-secure cookies. That means users’ data […]
The engineer who invented cookies, what they mean, and how to handle them Â
The advertising industry has traditionally used cookies to track how many people see their ads and which ones are most likely to respond to them with a purchase, for example. When an advertiser places an ad online, they use a cookie so that it will remember who saw it later and not show it again. […]
